We worked with the new owners of Nirulas to redefine the interiors and present a young, approachable and vibrant format that would bring some of the old customers back while welcoming new ones. We created guidelines for multiple locations as the brand now moved towards focusing on smaller outlets that will only serve Ice cream. The Pilot for this new concept was created In Connaught Place, New Delhi and then adapted to the fresh batch of new stores.
Chai Point is an Indian tea company and a cafe chain with focus on the tea-based beverages. They have a large footprint across the country over multiple outlets. Chai point approached zeppelin to design an updated look and feel for the larger format outlets. The design focused at elevating the overall experience of visiting the outlets and introducing a more evolved and confident visual look.